Industriel Urban Farm Cuisine (Downtown LA)
This new restaurant in downtown LA has a rather confusing tagline: "urban farm cuisine"? It doesn't prevent them from being completely packed during Dine LA Restaurant Week though. The tagline is supposed to embody the fact that they're in downtown but uses local farm-fresh ingredients (though many other downtown restaurants do these days, without the tagline).
The menu was divided into different price levels: $11, $14, and $19 (and a couple of "market price" options). The restaurant's website says they serve Provencal French cuisine, but there were only a few Provencal specialties on the menu (like bouillabaise and barigoule) and many other influences from Italian to Russian.
We started with a Crispy soft poached egg, speck, asparagus, mustard truffle dressing ($14)
The crispy poached egg was nice, though I wished the dish had an earthier, bolder flavor component. I also thought this should've been in the $11 section.
Quinoa, roasted mushrooms, pecan, kale, caramelized shallot vinaigrette ($11)