Summer is coming, and that means so is LA Street Food Fest! Can you believe this is their 5th year? On June 28, the 5th LA Street Food Fest returns to the Rose Bowl in Pasadena, and you can already buy your tickets.
This time, the festival starts at 4pm for VIP ticket holders and 6pm for general admission, so at least it won't be that hot! The ticket price includes free parking, all the food you can stomach, cocktails from six bars with LA's top mixologists, Ice Cream Social, craft beer from Eagle Rock Brewery and more, and this year also brings in an Iced Coffee Experience featuring a dozen coffee brands. Keep an eye out on http://lastreetfoodfest.com/ for the full list of participants.
If you've never been, check out last year's recap below from One More Bite Blog, who attended the event as my guest blogger:
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Ever since my first Artisanal LA and Unique LA
experiences, I'd been a fan of the events put together by show founders and
'buy local', small business supporters Shawna Dawson and Sonja Rasula. (NOTE: Sonja Rasula was only involved in the first Artisanal LA event, all subsequent Artisanal LA and LA Street Food Fest events have been organized by Shawna Dawson).
But I'd somehow never made it to another
always-sold-out-show by the duo, LA Street Food Fest. Maybe it was the
cognitive dissonance of a $50 admission price paired with the theme of
"street food" even if it was AYCE once you got inside...so when
Gourmetpigs had to go out of town last minute and kindly offered to give me her
media pass, I jumped at the chance! (The experience totally changed my mind and
I am definitely planning to attend the next one paid or not!)
It was a scorching day at the Rose Bowl but - and even as
organizers made the smart decision to cap the event at 5000 attendees, to make
for a better experience where you would NOT find most stalls running out of
food early like at some other events - that didn't stop a massive crowd from
waiting with palpable eagerness outside the gates, literally rounding the Bowl,
just before they opened.
With the sun blazing overhead, plus that lovely motto
'life's to short, eat dessert first' in mind: the first section I hit was the
ice cream social. Float Pasadena served up two kinds of
floats: Puckerin Peach with sparkling lemonade and peach ice
cream and Red Cow with Boylan's red birch beer and vanilla
bean ice cream. Both refreshing and adorable with their
candy-cane-striped, environmentally friend paper straws.
Sportsmen’s Lodge, once known as San Fernando Valley’s fixture for fine dining and celebrity scene, is banking on high-priced makeovers to boost more visitors and to compete with newer, much more contemporary venues opening up blocks away.
